Write website copy like Hemingway

Need a little help to write better website copy? There’s an App for that!

The Hemingway App helps to make your writing bold and clear. The App uses an algorithm to highlight problems in your website copy. It points out excessive adjectives, tiresome uses of the passive voice and so on. While you shouldn’t lean on it on completely, the Hemingway App can help you to keep your writing simple, clean and easy to read.

Hemingway uses an automated Readability Index to assign a reading level score to your writing. Most adults read at grade 10 level or below. A lower grade level means you’re making it easier for more adults to read your writing, not that you’re writing for children. If the app assigns your writing anything higher than Grade 10, you need to re-work your copy.

The Hemingway App is a browser based website application, there is also a downloadable desktop App.

There will be times when you’ll need to ignore it’s advice, especially when writing for the web, but it can be a great way to help you write website copy like Hemingway – if he wrote website copy!